Real Marketing
Why do we care to show real associates?
Learn why authentic representation matters to us.

Because how we market matters.
We want to get our message out—we are not all finance majors, we are made up of individuals from various backgrounds who have a wide range of interests. We don’t want to talk at you—we want to show you. The people in our ads are real Fidelity associates who are happy to participate in our marketing because they believe that you can have a meaningful career that makes a real impact on your life and on the lives of others.
We want to display the real community that exists at Fidelity. We also want you to be able to picture yourself here. This means something different for everyone—from type of role to location, to your unique style.
We want you to
Find your Fidelity.
Follow #FidelityAssociate on social to see what our real associates are posting.
